Instead of producing more plastics, why don’t we just take away the plastic waste from the ocean? Nixon Staple is a minimalist watch that is trying to reduce pollution on our ocean and make something useful out of it.

The watch is made of #Tide recycled ocean plastic which produces 79% fewer greenhouse emissions than virgin plastic. The Staple is low-profile but quite tough. It can survive the pressure of water 100 meters deep, about three times than regular action cameras.

If you care about style, the watch comes in various colors, all made from recycled materials. Now you can have a nice watch and help combat water pollution.